Google Ads Management in Montreal
Appear at the top of Google when customers are searching for what you sell. SBZ Agency builds, manages, and optimizes Google Ads campaigns designed to bring in qualified leads at a cost that makes sense for your business.
Clear strategy, honest reporting, and a focus on cost per lead instead of vanity clicks.
GET A FREE GOOGLE ADS CONSULTATION
Reach Customers at the Exact Moment They're Searching
Google Ads is a pay-per-click advertising platform: your ad appears when someone searches for a phrase you've chosen, and you pay only when they click. Because people search when they have a need, Google Ads tends to deliver some of the highest-intent traffic available online. Someone typing "emergency plumber Montreal" or "dentist near me" isn't browsing. They're ready to call.
That makes Google Ads one of the fastest ways to generate leads. Unlike SEO, which builds over months, a well-built campaign can start sending visitors within days. But speed cuts both ways: a poorly managed account can waste a budget just as quickly. That's where professional Google Ads management in Montreal makes the difference.
Our approach is simple. We start with your goals and your numbers: what a customer is worth, what a lead should cost, and which services you most want to sell. Then we build tightly targeted campaigns, track every call and form submission, and keep improving the account so your budget works harder every month. You get a team that treats your ad spend like it's our own, and explains every decision in plain language.
What Our Google Ads Management Includes
We handle your Google Ads account from the first keyword to the monthly report. Every part of the work is designed to lower wasted spend and bring in more of the customers you want.
Research
We study your market, competitors, and customers, then identify the keywords with the strongest buying intent.
Campaign Strategy
We set goals, budget, locations, and structure so each campaign has a clear purpose and target cost per lead.
Campaign Setup
We build campaigns, ad groups, and compelling ad copy, with extensions that make your ads larger and more useful.
Conversion Tracking
We track calls, form submissions, and other actions, so you know exactly which keywords and ads produce leads.
Campaign Management
Regular bid, keyword, and negative keyword adjustments keep your ads relevant and your budget focused.
Reporting
Plain-language reports show spend, leads, cost per lead, and what we'll improve next.
The Right Google Ads Campaign for Your Business
Google Ads isn't one product. It's a set of campaign types, and the right choice depends on what you sell and how customers buy. We recommend and manage the formats that fit your goals.
Search Ads
Text ads at the top of Google results. Ideal for services and for customers actively looking for a solution.
Performance Max
Automated campaigns that run across Google's channels, guided by your goals, audiences, and creative.
Shopping Ads
Product listings with images and prices, built for e-commerce stores that want more online sales.
Display Ads
Visual ads on websites and apps that build awareness and keep your brand in front of potential customers.
Remarketing
Ads that reach people who already visited your website, bringing them back when they're ready to act.
Call Campaigns
Ads built to drive phone calls, valuable for local businesses that win customers by speaking with them.
Google Ads Audit and Optimization
If you're already running Google Ads and the results aren't what you expected, you don't have to start over. We can audit your existing account, find where money is being wasted, and fix it.
Many accounts lose budget to the same handful of problems, and they're usually fixable quickly.
What we check in an audit
- Keyword targeting and match types
- Negative keywords and wasted search terms
- Ad copy quality and relevance
- Conversion tracking accuracy
- Location, schedule, and device settings
- Landing page experience
- Budget and bidding strategy
How We Manage Your Google Ads Campaigns
Discover
We learn your goals, services, customers, and budget.
Plan
We choose keywords, campaign types, and tracking.
Launch
We build campaigns and ads, and go live.
Optimize
We review results often and improve what works.
Report
You get clear updates on spend, leads, and next steps.
Google Ads Built for the Montreal Market
Montreal searches happen in French, in English, and often in both, and clicks in competitive industries such as law, healthcare, home services, and real estate can be expensive. Expert management matters most where competition is highest.
We target the areas you actually serve, from Downtown and the Plateau to Laval, Longueuil, the West Island, and the South Shore, and we write ads in the language your customers use.
Focused on Leads, Not Just Clicks
Clicks only matter if they turn into customers. We measure success by calls, form submissions, and cost per lead, and we adjust campaigns to improve those numbers. Poor-performing keywords are paused, strong ones get more budget, and your landing pages are reviewed so more visitors take action.
The aim is simple: a steadier flow of qualified inquiries for the same budget.
Ad Spend and Management Fees
Your advertising budget is paid directly to Google, and it's separate from our management fee. You always control how much you spend and can see exactly where it goes in your own account. We'll help you set a realistic starting budget based on your industry, competition, and goals.
Honest Expectations
Google Ads can bring traffic within days, but the first weeks are a learning period while Google gathers data and we refine targeting. We never promise specific results. We promise careful management, clear tracking, and straight answers about what is working and what isn't.
Google Ads Work Best With the Rest of Your Marketing
Ads bring visitors, and your website decides whether they become customers. Our web design service builds fast, conversion-focused pages, and lead generation turns more of that traffic into inquiries. Pair ads with SEO for lasting organic visibility, or local SEO to appear in Google Maps. See all of our digital marketing services.
Google Ads Management FAQ
How much do Google Ads cost in Montreal?
You choose your ad budget, and what you need depends on your industry and competition. Management fees are separate. We recommend a starting budget after reviewing your goals and market.
How quickly will I see results from Google Ads?
Ads can start bringing traffic within days of launching. Expect a few weeks of testing and refinement before performance stabilizes and costs improve.
What is the difference between Google Ads and SEO?
Google Ads delivers fast, paid visibility, and it stops when your budget stops. SEO builds organic visibility that grows over time. Many businesses use both, since ads capture leads now while SEO builds a long-term foundation.
Do you guarantee leads or sales?
No. Nobody can guarantee results from an advertising platform. We guarantee transparent reporting, careful optimization, and honest communication.
Can you take over my existing Google Ads account?
Yes. We begin with an audit of your current campaigns, then fix what's wasting budget and keep what's working. You keep ownership of your account.
Do you create the ads and landing pages?
Yes. We write the ad copy, set up targeting and tracking, and recommend landing page improvements. If you need a new page, our web design team can build it.
Can you run Google Ads in French and English?
Yes. We can build campaigns for French-speaking, English-speaking, or bilingual audiences across Montreal and the surrounding area.
Ready to Scale Your Business?
Let’s build a system that brings you clients consistently.